IS IT TIME FOR A MESSAGING MAKEOVER?
Here are the signs…
Your business is growing. Your sales are solid.
But your marketing copy? Not so much …
You’re full of ideas.
But you just can’t make your dream brand… a reality.
Well… you’ve entered your messy messaging era.
And maybe you feel a little lost?
But, I’m here to tell you…
you’re right where you belong.
Because in order to shine, you gotta get through the grime.
READY FOR A MARKETING MAKEOVER?
Let’s do it!
Refine your message.
Perfect your voice.
Call in your people.
BUT FIRST, COPY
Creating a brand without strategic copy is like brewing coffee without beans. It might look like something your customers want to drink up, but one sip reveals it’s just hot water.
Don’t be that brand.
CLEAN UP YOUR COPY. LEVEL UP YOUR BUSINESS.
You’re a badass business doing WORLD-CHANGING things, but you don’t know how to talk about it.
So, you say something...
…anything.
And before you know it, you’re caught in a messaging web that doesn’t reflect who you are.
That’s where I come in!
I’M DARA LYNN SMITH.
COPYWRITER + BRAND STRATEGIST
After developing my passion for the pen in the corporate world, I made my love language official as a copywriter and strategist for growing brands.
With equal parts head and heart, I help your business turn the corner by refining your message, perfecting your voice and calling in your people.
BOOST YOUR BRAND IN JUST 3 STEPS
THE CORNER COPY SHOPPE PROCESS
1. CRYSTALLIZE YOUR AUDIENCE
You can’t charm your dream customers without getting to know them first. My discovery phase helps you dig deep into your ideal audience.
2. PERFECT YOUR PITCH
Once you’re up to speed on your customers, I’ll create a positioning strategy that speaks their language.
3. BOOST YOUR BRAND
With a clear message in tow, we’ll build and test targeted marketing materials that win over your audience again and again.
From full brand buildouts to a la carte copywriting, I’ll turn your thoughts into powerful words that wow at every touchpoint.
Brand Roadmap
You can’t have a brand without a plan. My brand roadmap is your how-to guide for showing up for your customer.
Here, we’ll uncover your:
Audience Profiles
Competitive Landscape
Brand Strategy and Positioning
Brand Identity and Personality
Mission Statement and Philosophy
Tagline and Slogan
Founder/Customer Story
And so much more!
Investment from $1,000+
A La Carte Copy
For more seasoned businesses, I’ll leverage your message to craft branded copy that sells your story, products and services.
Copy options include:
Website Copy
Sales Pages
Social Media Content
Email Campaigns
Product Descriptions
Advertisements
PR/Marketing Materials
Video and Podcast Scripts
*Investment from $500+
Extras
Marketing Strategy/Execution
Project Management
Web Design (through 3rd party)
Videography (through 3rd party)
Photography (through 3rd party)
Don’t see your service listed? Request a custom package to see how I can support your project.
MY WORDS IN THE WILD
From publishing to parenting, my words have elevated game-changing companies across industries.
MY WORK IN THEIR WORDS
“Dara helped my company by diving deep with my brand and transforming the content! The brand content is a perfect guide to use daily with my brand language and style. I can’t thank you enough for revamping my website and brand! It was such a pleasure working together. I highly recommend Dara to everyone!”
Corinne Braunwarth, Owner, Designer, Mom of Oh La Lari®
“Dara is an amazing artist because she is a keen listener. She understands not only what you say but the adjectives and expressions you can’t fully articulate. Her copy uniquely complimented the innovation TablePop brings into the marketplace. Fresh, fantastic, seamless content with painful attention to detail. If you want to invest not only in your brands present but it’s future— look no further!”
Vel Mensah, Founder, TablePop
TAKE THE FIRST STEP
Not ready to dive in yet? No problem. Take my quick quiz to sneak a peek at your brand persona.
